Results, we all want better and improved business results. More sales, more profits, happier customers. However, do we ever sit back and reflect on how we will reach those results?
The Harvard Business Review (which by the way, is probably one of the only publications that consistently writes amazing content on sales - I do recommend subscribing) recently published an article entitled “The Best Salespeople Do What the Best Brands Do”, in which the author argued that the exact same traits that make the world’s most recognisable brands great - are also what makes the best salespeople stand out in the crowd.
I came across a fascinating blog post the other day, in which author Manny Alamwaladescribed how he increased his own personal focus by using a daily sales journal. Check out the post here: “How one SDR built a sales journal to take control of his day”.
If you’re remotely into goal-setting, you’ve probably read about the concept of “Stretch Goals”. Stretch Goals are audacious goals that inspire innovation and creative thinking in order to achieve it. However, setting unrealistic goals can have disastrous impacts on team performance. Read on to find out why.